Founded in 1879, Tokio Marine is recognised as Japan's oldest insurer. It has 24,000 staff in over 40 offices around the world with premium income of USD $19 billion and is rated AA- for financial strength by Standard and Poors.

Brand Experience advised and managed the delivery of the re-brand for Tokio Marine across seven European countries. This included developing the brand style, messaging for the UK and continental Europe and managing all the print and digital communications.

Brand Experience continues to manage and produce all the marketing and online communications for the company and have just launched a new European corporate website www.tokiomarine.eu

This was closely followed by a microsite targetting the European broker market and incorporating a presentation which TMEI could use when visiting clients www.tokiomarine.eu/wavelength

Tokio Marine Insurance website and brochure